Nepia's Commitment

Mission Statement

Always by your side, an unpretentious presence.Without adornment or excess assertion, but with certainty, it wipes away the discomforts of daily life.
What Nepia creates are products that stay close to your everyday life.What we cherish is the continuous support of every single day.
We listen to the voices that often go unheard, resolving even those challenges we may have unconsciously given up on.
With charm that brings a smile to your face, we lift your spirits and make life feel light and refreshing.

Of course, we look beyond people and daily life, also caring for the planet we live on.
We nurture the trees that are the raw materials for paper, and the forests, safeguarding the future with their power.

Achieving a slightly better and just-right life without burdening the future.Nepia continues to pursue a "comfortable" everyday life for both people and the Earth.

Values Nepia Holds Dear

Based on the mission Nepia fulfills every day, we have defined the values we hold dear.

Nepia

Our goal is to be a company that stays close to both people's lives and the environment.

As a member of the Oji Group, Nepia contributes to the environment with the "power of the forest."
Nepia will continue to pursue skin feel and comfort, as we have in the past and will in the future.

Value for environment

Protecting the Future
with the Power of the Forest.

The power of the forest plays a vital role in overcoming the global warming issues we face.
The Oji Group, to which Nepia belongs, nurtures vast forests and engages in activities to protect the global environment.

Nepia's Environmentally-Conscious Design

Under our unique environmental mark, Nepia is committed to creating products that protect the future of the Earth with the power of the forest.

  • 1 Raw Materials (Using FSC® Certified Paper)

    "FSC® is the world's most widely recognized forest certification system. Nepia was one of the first in the industry to adopt FSC® certified paper in 2011, working towards forest conservation.
    *FSC® C018118"

  • 2 Packaging Materials (Adopting Packaging Materials that Contribute to Decarbonization)

    We are advancing the use of biomass films, biomass inks, and promoting film-less packaging to reduce plastic use.

  • 3 Product Design (Balancing Comfort with Environmental Considerations)

    Through innovations like longer rolls of toilet paper and kitchen towels, as well as compact tissues, we improve both functionality and comfort while reducing environmental impact, such as CO₂ emissions during transportation.

Oji's Forests Around the World

"Oji's Forest" refers to the sustainable forests that the Oji Group continues to nurture both in Japan and globally.

Value for Life and Sensibility

Even more comfortable,
with a soft touch and a great feel.

Nepia continues to support every day and
pursues a soft touch and feel that
solves those small everyday inconveniences that
we unknowingly give up on.

Comfort Designed for Everyday Moments.

Nepia focuses on two key aspects in product development: the physical properties of materials, such as softness and durability, and the comfort of everyday use, ensuring products that support daily life.

  • 1 Material Evaluation and Analysis

    We define and analyze the basic functions (material properties) of products like tissues, toilet rolls, and wet tissues, and pursue product development that strikes the best balance.

  • 2 Research & Development Driven by Customer Feedback

    Through customer feedback, visits to product usage sites, and regular consumer surveys, Nepia listens to the voices of our customers and applies them to product development. We strive to solve everyday challenges through continuous hypothesis and verification, rooted in basic scientific knowledge.

Nepia's Unique Product Planning

Nepia brings a new kind of everyday comfort with thoughtfully designed products like Hana-Celeb, combining practicality with a touch of charm.

Nepia's Production Technology

Nepia's production technology supports the lives of everyone, from babies to the elderly.